Founder, Optymizer
I'm Offer. I take the first call.
I founded Optymizer to help local service businesses get found and get the phone ringing. Every client still starts with a call with me.
- years Offer has run digital marketing
- 20
- call is always with Offer, the founder
- 1st
- the year Optymizer was founded
- 2011
Where I started
I've run digital marketing for 20 years. I started with local locksmiths: small shops where a missed call is a missed job, and the owner answers the phone between jobs. Working for them taught me to keep things simple and to check the basics first: the Google profile, the website, and whether the phone rings.
I founded Optymizer in 2011 to do that work for more owners. I set the plan with you, our agents do the legwork, and I review every change before it goes live. I'd rather tell you what isn't working than send a report that hides it.
If you'd like to look around first, how we work walks through each step, and the blog shows how I think about the work.
How I work with clients
- The first call is always with me.
- I tell you what I'd fix first.
- You see the changes in your Google data.
- I don't guarantee rankings, and I never buy reviews.
On the first call
-
Step 1: I ask about your business
Your towns and the jobs you want more of.
-
Step 2: You leave with a first fix
What I'd fix first, whether or not we work together.
-
Step 3: You decide what happens next
If it fits, a short plan in plain words.
Then and now
-
Who I work for
Then
Local locksmiths, my first clients.
Now
Local service businesses, still my only focus.
-
Listings and reports
Then
Done by hand, one at a time.
Now
Drafted by our agents, checked by me.
-
The first call
Then
With me.
Now
Still with me.
Talk to me before you decide anything.
You'll talk with me, not a sales rep. A short call, no pitch deck.