Email That Prints Money
Most businesses treat email like an afterthought. We treat it like revenue attribution science. E-commerce automation. B2B nurturing. Segmentation that actually works. Every email tracked to the dollar. 340% revenue increase average. 42% open rate. Email isn't dead—bad email is dead.
What's Included
E-commerce Automation
Abandoned cart recovery. Post-purchase sequences. Win-back campaigns. Product recommendations. VIP customer nurturing. Every automation tracked to revenue. 340% increase average.
B2B Nurturing
Lead nurturing sequences. Industry-specific education. Case study distribution. Event promotion. Multi-touch attribution. Long sales cycles require patient, strategic email.
Segmentation & Personalization
Behavioral segmentation. Geographic segmentation. Purchase history segmentation. Dynamic content blocks. Personalization that goes beyond first names. Relevant emails convert.
Revenue Attribution
Track every dollar back to specific emails. Campaign ROI measurement. Lifetime value tracking. A/B testing everything. Subject lines, send times, content, CTAs. Data drives decisions.
Our 6-Step Email Process
Audit & Strategy
Review current email performance. Identify segmentation opportunities. Map customer journey. Define automation sequences.
List Segmentation
Segment by behavior, geography, purchase history, engagement level. Dynamic segments that update automatically.
Automation Build
Build automated sequences: welcome series, abandoned cart, post-purchase, win-back. Set triggers, delays, conditions.
Content Creation
Write compelling subject lines and email copy. Design mobile-responsive templates. Create dynamic content blocks.
Test & Launch
A/B test subject lines, send times, content. Preview on all devices. Check deliverability. Launch sequences.
Track & Optimize
Monitor open rates, CTR, conversions, revenue. Optimize based on data. Monthly reporting with actual ROI numbers.
Real Results
Revenue Increase
Average email-attributed revenue increase
Open Rate
Industry average: 18-22%. We're double.
Click-Through Rate
Industry average: 2-3%. We're 3x.
Cart Recovery
Abandoned cart recovery rate
What Clients Say
"Email revenue went from $12K/month to $53K/month in 8 months. Mac's abandoned cart automation alone recovers 28% of carts. That's $14K/month we were leaving on the table. ROI is insane."
"B2B email is hard. Long sales cycles, multiple decision-makers. Mac's nurturing sequences keep us top-of-mind for 6-12 months until they're ready to buy. 40% of our deals come from email nurturing."
"Segmentation is where the magic happens. Mac segments by purchase history, engagement, geography. Relevant emails = higher conversions. Our CTR went from 2.1% to 9.3%."
"Revenue attribution tracking changed everything. We can see exactly which emails drive sales, down to the dollar. Mac's monthly reports show ROI clearly. Finally, email we can measure."
Ready for Email That Actually Makes Money?
Talk to Mac. Get an email audit. See automation examples. We'll show you how much revenue you're leaving on the table.