Los Angeles County ยท West

Local SEO in Long Beach, California

Local SEO is how a business shows up on the map near the people who call. For a Long Beach business, that means people in Belmont Shore, Naples and across Los Angeles County. It starts with your Google Business Profile, the listing that shows on Maps, and a call with Offer.

Long Beach at a glance

people counted in the census
466,742
Source: U.S. Census Bureau, 2020
the county the city sits in
Los Angeles County
Source: State Water Resources Control Board, 2016

How people search here

Long Beach has its own port, its own airport and a long habit of not being called Los Angeles. People search by corner of town: Belmont Shore, Bixby Knolls, Naples, the East Village, Wrigley. Craftsman bungalows and Spanish-style houses in the older neighborhoods, condos along the water and a lot of apartments mean a mix of old plumbing and wiring calls and building-management jobs. Your Google Business Profile can list Signal Hill and Lakewood too if you go there, since they're separate cities. Let your local SEO lean on the Long Beach name.

Neighborhoods to name

The ones you really work in belong on your profile, your pages and your ads.

  • Downtown
  • Belmont Shore
  • Naples
  • Bixby Knolls
  • Alamitos Beach
  • Belmont Heights
  • Los Altos
  • Rose Park
  • Lakewood Village
  • Wrigley
  • East Village

Google ranks map results on relevance, distance and popularity (its explanation). For a business that travels to customers in Long Beach, it asks for service areas, not an address:

If you don't serve customers at your business address, remove your address from your Business Profile.

Source: Google Business Profile Help

Trades we work with here

How it starts

  1. Step 1: A call with Offer

    Your first call is with Offer Ben Saadon, the founder. You talk about your business, your area and what you want more of. No pitch deck.

  2. Step 2: A look at where you stand

    We check your Google Business Profile, your website and the searches your customers already use, and show you what we find.

  3. Step 3: A plan in plain words

    You get a short list of what we'd do first and why, so you can decide with the full picture before anything starts.

Questions owners ask

Do I say Long Beach, Los Angeles, or both?

Say Long Beach, and add Los Angeles only if you really go there. Signal Hill and Lakewood are separate cities worth naming if you serve them. Google favors listings close to the searcher, so a service area drawn to match your real routes tends to read more honestly than one spread over the whole county.

Do I need an office in Long Beach to show up on Maps there?

No. A business that goes to its customers can remove its address from its profile and list the areas it serves, such as Bixby Knolls or Alamitos Beach, instead. What Google doesn't accept is a P.O. box or a mailbox standing in for an office, as its rules for business profiles say.

How do we start if my business is in Long Beach?

With a call with Offer Ben Saadon, the founder. Tell him about your business, whether you cover all of Los Angeles County or a few places like Belmont Heights, and the work you want more of. He'll tell you honestly what he'd do first, whether or not we work together.

Talk to Offer about Long Beach.

Tell him what's working and what isn't. You'll leave with a clearer picture either way.