Electrician: 3.2x Traffic with Speed Optimization
Seattle electrician increased organic traffic 3.2x with site speed optimization and local SEO. Page load time: 8.3s → 2.1s. PageSpeed score: 42 → 92. Mobile conversion rate doubled. Still a client today.
The Challenge
Seattle electrician had a slow website (8.3 second load time) and poor local SEO visibility. Their PageSpeed score was 42. Mobile conversion rate was only 18%.
Problem: Customers bounced before the site even loaded. They weren't ranking in Google Maps. Organic traffic was minimal (187 visits/month).
They needed a fast website and strong local SEO to compete in the Seattle market.
What We Did
Step 1: Site Speed Optimization
Rebuilt website with speed-first architecture. Optimized images (WebP format, lazy loading). Minimized CSS and JavaScript. Implemented CDN. Optimized for Core Web Vitals (LCP, FID, CLS).
Result: Page load time: 8.3s → 2.1s. PageSpeed score: 42 → 92. Mobile conversion rate: 18% → 41%.
Step 2: Local SEO Overhaul
Optimized Google Business Profile with proper categories, photos, and posts. Built location-specific landing pages for Seattle neighborhoods. Implemented review generation system. Created service-specific pages.
Result: Google Maps ranking: Not visible → Top 3. Organic traffic: 187/month → 598/month. Local pack visibility increased 240%.
Step 3: Mobile-First Design
Redesigned website with mobile-first approach. 78% of electrician searches are mobile. Optimized for touch interactions. Large click-to-call buttons. Simplified navigation.
Result: Mobile conversion rate increased from 18% to 41%. Bounce rate: 64% → 28%. Time on site: 1.2 min → 3.8 min.
Step 4: Google Ads Optimization
Launched Google Ads targeting high-intent emergency keywords. Implemented call tracking and conversion attribution. Optimized for cost per lead, not just clicks.
Result: Cost per lead: $280 → $142. ROI: 2.3x → 4.1x. More efficient ad spend.
The Results
Before
After
"Site speed was killing us. 8-second load times meant customers bounced before they could even see our services. After the optimization, load time dropped to 2 seconds and our mobile conversion rate doubled."
What Our Clients Say
See how we've helped businesses across industries achieve measurable results.
Top 3 rankings for 68% of our target keywords. We compete against billion-dollar healthcare conglomerates. Optymizer built content depth that matched our expertise—80+ pages of clinical documentation, compliance guides, product specs. You can't fake authority in healthcare, and they didn't try.
”Aisha Okafor
Doctor at Advanced Medical Devices Inc
November 2024
$4.1M in hotel bookings from organic search. We're a boutique hotel group competing against Marriott and Hilton. Optymizer built hyper-local content targeting neighborhoods (Brickell, Wynwood, South Beach) and international travelers. Bilingual SEO (English/Spanish) was critical—42% of bookings came from Spanish-language searches.
”Alejandra Gomez
Client at Miami Luxury Stays
November 2024
Page load time from 9.4s to 1.8s in 6 weeks. We're a SaaS platform serving 50K+ users—every second of delay costs us $12K/month in churn. Sarah's team rebuilt our frontend architecture, implemented lazy loading, and optimized our CDN. Churn dropped 34%.
”Alex Park
Client at CloudSync Technologies
November 2024
520% growth in subscription eCommerce revenue. Our DTC supplement brand needed subscription optimization. Rachel built educational content, optimized product pages for recurring keywords, and improved subscription UX. Monthly recurring revenue increased from $42K to $260K.
”Amanda Foster
Doctor at VitalHealth Supplements
November 2024
340% increase in listing inquiries for luxury properties. Real estate SEO is about targeting the right buyers—high-net-worth individuals, not tire-kickers. They built neighborhood guides for Gold Coast, Lincoln Park, and Streeterville that attracted qualified buyers.
”Amanda Foster
Client at Foster Luxury Realty
November 2024
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