Fintech: 420% Growth Across 6 Countries
Payment processing platform expanded internationally across 6 countries. International SEO, compliance-focused optimization, multi-language implementation. 420% traffic growth. Zero compliance issues.
The Challenge
Fintech payment processing platform wanted to expand internationally. US-only operation needed to scale to 6 countries. Financial compliance requirements (PCI-DSS, GDPR, FCA). Multi-language support needed.
Problem: International expansion requires country-specific compliance knowledge. Translation isn't enough—need localization. Hreflang implementation is complex. Global performance optimization required.
What We Did
Step 1: International Localization
Country-specific keyword research (UK searches differently than US), local compliance info (FCA vs SEC), regional trust signals (local certifications), culturally appropriate messaging.
Result: German pages with proper localization convert 4.2x better than direct translations. International traffic: 12% → 58%.
Step 2: Financial Compliance
PCI-DSS for payment processing. GDPR for EU. CCPA for California. FCA regulations for UK financial services. Learned it, documented it, implemented it properly.
Result: Zero compliance issues in 18+ months. Legal team approved every market entry.
Step 3: Hreflang Implementation
Implemented 8-way hreflang (en-US, en-CA, en-GB, en-AU, de-DE, fr-FR, es-ES, pt-BR) with proper fallback logic. Google needs to know which language/region version to show.
Result: Proper hreflang = right page for right user = 92% conversion rate parity with US.
Step 4: Global Performance Optimization
CDN deployment cut international load times by 62%. A user in Sydney doesn't want to wait for a server in Virginia. Optimized for global performance, not just US speed.
Result: Faster international pages = lower bounce rates = higher conversion rates. International conversion rate: 45% of US rate → 92% of US rate.
The Results
Before
After
"420% traffic growth across 6 countries. They learned financial compliance requirements, implemented proper hreflang, and optimized for global performance. International expansion that actually works."
What FinTech Clients Say
See how we've helped fintech and financial services companies achieve compliant, measurable growth.
Core Web Vitals from 'Poor' to 'Good' in 4 weeks. Google's page experience update was about to tank our rankings. Sarah found 67 performance bottlenecks (render-blocking JS, unoptimized images, slow server response). Organic traffic recovered and grew 156% after the fix.
”Jamie Rodriguez
Client at FinanceApp Inc
November 2024
520% growth in financial advisory leads from educational content. High-net-worth individuals don't respond to pushy sales—they want education. Emily created guides on estate planning, tax optimization, wealth preservation. Organic leads increased from 8/month to 50/month.
”Jennifer Park
Client at Boston Wealth Advisors
November 2024
From 1,200 clicks to 8,900 clicks in 14 months. We're a financial advisory firm competing in an oversaturated market. They built thought leadership content that ranked for high-value terms like 'Chicago estate planning attorney' and 'wealth management Chicago high net worth.'
”Jennifer Park
Client at Park Financial Advisors
November 2024
$6.2M in B2B financial services deals from thought leadership content. We provide treasury management services to mid-market companies. Emily Rodriguez built content targeting CFOs: cash flow optimization, working capital management, fraud prevention. Enterprise deals from organic increased 340%.
”Margaret Williams
Client at Carolina Financial Services
November 2024
340% increase in qualified demo requests. As a fintech startup, we needed technical SEO that understood our compliance constraints (SOC 2, financial regulations) AND could move fast enough for a startup timeline. Offer balanced those competing priorities better than agencies 10x their size.
”Priya Chandrasekaran
Client at FinanceFlow
November 2024
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