Dominate Maps & Local Pack in 90 Days
By Offer Ben Saadon | January 15, 2025
Why This Checklist Works
This isn't some generic SEO guide. This is the exact playbook we used to take a Phoenix locksmith from page 3 to #1 in local pack in 87 days. Every item is ranked by impact (High/Medium/Low) so you know what to prioritize.
Complete Local SEO Checklist
Google Business Profile (GMB) Optimization
- Claim and verify your GMB listing HIGH
- Complete 100% of profile fields (name, address, phone, hours, categories) HIGH
- Add 50+ high-quality photos (team, vehicles, completed work) HIGH
- Write keyword-rich business description (750 characters) HIGH
- Select primary + 9 additional categories HIGH
- Add all services you offer MEDIUM
- Set accurate hours including holidays MEDIUM
- Add attributes (wheelchair accessible, accepts credit cards, etc.) MEDIUM
- Enable messaging and Q&A features MEDIUM
Review Generation & Management
- Set up automated review request system (SMS/email post-service) HIGH
- Respond to every review (positive and negative) within 24 hours HIGH
- Aim for 50+ reviews with 4.5+ star average HIGH
- Seed Q&A section with 15-20 common questions HIGH
- Post weekly GMB updates (offers, photos, news) MEDIUM
- Monitor and respond to Q&A questions daily MEDIUM
On-Page SEO
- Optimize homepage title tag with city + service keywords HIGH
- Add LocalBusiness schema markup to homepage HIGH
- Create city-specific landing pages for each service area HIGH
- Optimize meta descriptions with local keywords and CTAs MEDIUM
- Add NAP (Name, Address, Phone) to footer on every page MEDIUM
- Create service pages for each core offering MEDIUM
- Add FAQ schema to service pages LOW
Citations & Directory Listings
- List on top 10 local directories (Yelp, Yellow Pages, etc.) HIGH
- Ensure NAP consistency across all directories HIGH
- Claim listings on industry-specific directories HIGH
- Add business to Google Maps manually if not auto-listed HIGH
- List on Better Business Bureau (BBB) MEDIUM
- Create listings on Nextdoor and neighborhood sites MEDIUM
- Submit to local chamber of commerce directory MEDIUM
- List on niche directories (Angie's List, HomeAdvisor) LOW
Content & Link Building
- Publish 1 blog post per month targeting local keywords HIGH
- Create location pages for each service area with unique content HIGH
- Build 5-10 local backlinks from community sites, sponsorships HIGH
- Get featured in local news or business publications MEDIUM
- Partner with complementary businesses for cross-linking MEDIUM
- Create shareable local content (infographics, guides) LOW
Technical SEO
- Ensure mobile-friendliness (Google Mobile-Friendly Test) HIGH
- Achieve page load speed under 3 seconds HIGH
- Fix Core Web Vitals (LCP, INP, CLS) HIGH
- Create XML sitemap and submit to Google Search Console MEDIUM
- Fix crawl errors in Search Console MEDIUM
- Add SSL certificate (HTTPS) LOW
- Optimize images (compress, add alt tags) LOW
AI Agents That Automate This Checklist
Why do this manually? Our AI agents execute this entire checklist automatically:
Comprehensive SEO Strategist
Develops and executes your complete local SEO strategy based on real GSC data from 134+ properties.
SERP Appearance Specialist
Optimizes your Google Business Profile and local pack appearance for maximum visibility.
Performance Scout
Monitors Core Web Vitals and page speed continuously, flagging issues before they hurt rankings.
Content Copywriter
Creates location-specific content that ranks for local keywords in your service areas.
Ready to Dominate Local Search?
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