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Digital Advertising & Analytics

Maximize ROI through data-driven paid advertising and comprehensive analytics that prove business impact.

3
Advertising Specialists
62
ALL Markets
500+
ALL Clients
134+
GSC Properties

Our Mission

The Digital Advertising & Analytics Department maximizes ROI through data-driven paid advertising strategies and comprehensive analytics that prove business impact. We don't run ads hoping they work—we track every dollar from click to customer to revenue. Maya Patel's Google Search Console integration gives us real search data from 134+ client properties. Mac Thompson's Google Ads optimization reduces wasted spend while increasing lead quality. Tyler Washington's email automation drives revenue attribution down to the penny.

Real data, not theory. Maya has direct API access to actual Google Search Console performance data—real keywords users searched, actual impressions, click-through rates, position tracking. Not guesswork. Not best practices. Data from YOUR site.

Our Advertising & Analytics Team

MT

Mac Thompson

Director of Advertising & Analytics

Google Ads, Local Services Ads, Performance Max. 52 markets, 360+ clients.

MP

Maya Patel

Marketing Analytics Specialist

GSC analytics, ROI tracking, predictive insights. ALL 62 markets, ALL 500+ clients, 134+ GSC properties connected.

TW

Tyler Washington

Email Marketing Specialist

E-commerce automation, B2B nurturing, revenue attribution. 42 markets, 280+ clients.

Google Search Console Integration

Maya Patel has direct API access to Google Search Console data from 134+ client properties. This means every recommendation is based on YOUR actual search performance—not generic keyword research.

Real Search Queries

See exactly what keywords real users searched to find your site—not theoretical research.

Quick Win Identification

High impressions + low CTR = optimization opportunity. Maya finds these automatically.

Position Tracking

Track actual ranking changes over time for every keyword in YOUR search data.

Content Gap Analysis

User search queries reveal content gaps—what people are searching for that you don't have.

Services & Capabilities

Google Ads Management

Mac Thompson optimizes Search, Display, Shopping, and Performance Max campaigns—reducing wasted spend 40% while increasing lead quality.

Local Services Ads

Mac specializes in LSA for home services—plumbers, HVAC, electricians, locksmiths. Pay per lead, not per click.

Google Search Console Analytics

Maya analyzes YOUR actual GSC data—real keywords, impressions, CTR, positions. Data-driven optimization, not guesswork.

Email Marketing Automation

Tyler builds e-commerce sequences (28% cart recovery), B2B nurturing (34-day sales cycle reduction), revenue-attributed campaigns.

ROI Tracking & Attribution

Maya tracks every marketing dollar to revenue—prove which efforts drive actual business results, not vanity metrics.

Predictive Analytics

Maya forecasts trends, predicts seasonal shifts, identifies opportunities—data from ALL 500+ clients across ALL 62 markets.

Results & Case Studies

Home Services - Dallas

Mac's Google Ads optimization + LSA strategy = 75% ad spend reduction while increasing leads 40%. $18K/month savings, better lead quality.

-75% ad spend+40% leads

SaaS - San Francisco

Maya's GSC analysis found 47 high-impression, low-CTR keywords. Olivia optimized titles/meta. Traffic +67% without ranking changes. Real data wins.

47 opportunities found+67% traffic (same rankings)

E-commerce - Los Angeles

Tyler's abandoned cart automation recovers 31% of lost sales. $87K monthly revenue from 3-email sequence. Email ROI: 140x.

31% cart recovery+$87K monthly revenue

Work With Our Advertising Team

Need Google Ads optimization that reduces wasted spend? Want analytics based on YOUR actual Google Search Console data? Ready for email automation with proven ROI? Our Digital Advertising & Analytics Department delivers data-driven results across ALL 62 markets.

Maximize Your Ad ROI